Los Angeles

Diving Into Design

Oct 26, 2010 No Comments

Men perform well to feel good about themselves; women need to feel good about themselves to perform well. This was the advice that inspired nationally-recognized swimmers Annie Babicz and Sheeva Ghanbari to dive into their passion last November – designing the first functional and fashionable competitive swimwear line for women. The trendily efficient line allows women […]

Cities, Fashion, Los Angeles Read more


Oct 20, 2010 No Comments

Double, double toil and trouble; Fire burn and caldron bubble…Eye of newt, and toe of frog, wool of bat or tongue of dog – for a charm of powerful trouble, or of power rangers, zoom over to Ursula’s Costumes and be cast a spell on you. Boo! Ursula Boschet has been dressing up thousands of […]

Cities, Featured, Los Angeles, Novelty, She Walks The Talk Read more

Ahead Of Its Time

Oct 13, 2010 1 Comment

“Making cupcakes is a family tradition, one of value and time. Nowdays people just don’t have enough hours in their weeks to cultivate this pastime.” Stacia Samartan makes a valid point when explaining one of the reasons Frosted Cupcakery came to fruition. Stacia and her mother, Nancy Hanley are co-owners of this gourmet cupcake store based […]

Cities, Los Angeles, Sweets Read more

Ruffing It

Oct 04, 2010 1 Comment

Chic, colorful, unique, stylish, comfortable and affordable! No, we’re not describing the latest additive to your closet. Instead, these are the adjectives used to describe the oh-so-trendy Fleabag Bed. Sabina Vavra and Chelsea Hernandez are the creators of this gleeful idea making pet lovers pounce. After meeting on an A&E TV reality show these two […]

Cities, Los Angeles, Novelty Read more

Twisting Tradition

Sep 28, 2010 No Comments

He proposes, you say yes! Everyone celebrates and now you’re left to figure out the rest. After you’ve hired the wedding planner and started organizing the many different vendors for the day, picked your dream dress, chosen your court and organized the leading-up-to events, you might come to realize it’s all been about YOU! We […]

Create, Los Angeles Read more